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Best Random but Interesting B2B Marketing Posts, Articles and Resources of 2010

Webbiquity

In this penultimate best-of-last-year post you’ll find a compendium of interesting, informative and valuable but difficult-to-categorize marketing-related articles and blog posts from 2010. Next week will feature the must-see Best-of-2010 season finale post here, then it’s on to new ideas and putting 2010 in the rearview mirror. Enjoy! 101 B2B Marketing Cliches.

Top 47 B2B Marketing Posts - Hot Topics Ning and Facebook - July 2010

B2B Marketing Zone Posts

July 1, 2010 to July 31, 2010. The 20 craziest things you can do on Twitter - grow - Practical Marketing Solutions , July 7, 2010 OK, we’ve heard all the great business success stories about connecting and learning through Twitter. Marketing Dashboard: Active Discovery - Digital Body Language , July 27, 2010 One of the most valuable areas to gain an understanding of is the current state of how your prospects actively discover your company and your solutions. But that’s content for another blog post. Free Download: 2010 Online Marketing Blueprint.

Social Media Strategy? Think Like a Reporter

Webbiquity

In b2c, contests, games, apps and coupons are popular content. In the b2b world, thought leadership content is key, but this can take different forms depending on your resources and style: blogs are the most common media , but video, podcasting, online presentations and articles are other ways to share information and education with prospects. Who else will be involved? Tweet?

Ning 10

Content Marketing Ideas: Rethinking Blogging

Writing on the Web

There was a time I was in love with blogging … I had already been in the business of content marketing for 5 years on the Web, using an old-fashioned website platform. Writing on my blog is my way of reaching out to people looking for ways to write content on the Web so that they can get found, get known and get new business. Add this to Ning. In 2004, I started blogging.

Blog Checklist: 10 Items BEFORE You Publish…

Writing on the Web

What is a good checklist before you publish on your blog? I’m preparing some learning modules for a content marketing presentation and came up with this checklist of 10 items. Write 350-600 words ( educate, entertain, engage, enrich readers). Many bloggers concentrate so much on writing quality content that they ignore the final steps, such as checking for common grammar errors (there/their; hear/here; your/you’re). Add this to Ning. Related posts: Edit Your Content: A Checklist of 12 Things Not to Miss. Tell me what you think. Add image. Buzz up!

Social Networking for Business: What’s Right for Yours?

Writing on the Web

Marketing you and your services is simply about educating your target audience about how you can solve their problems. Don’t forget, it might (or might NOT)  be any of the “Big 3″   It could be a small community on a Ning network just waiting for an expert like you to join in the conversation. Tags: Content Marketing Online Marketing Social Media Stuff Attracting Clients content marketing with blogs social media marketing (As I’m on vacation for a week, I’ve invited Sydni Craig-Hart to share social networking tips.). Digg this!

3 Biggest Challenges for Online Content Marketing?

Writing on the Web

know, I know, there are so many, but if you could distill them into the most crucial for online content marketing, how would you do it? (I’m always asking you, because some of my readers are very smart and think of things I don’t. You’ve got to be easily found when an ideal client sits down to the screen and looks for solutions to their problem: Multiple places on the Web where you’ve published content with keywords relevant to your audience’s needs. Search Engine Optimized content on blogs, web pages, articles, social media profiles. Buzz up!

Content Creating Processes: Do you know too much?

Writing on the Web

Most educated professionals I know will tell you they struggle when it comes to preparing speeches and writing content. Content creation, whether for speeches, classes, articles, or web pages, should produce a clear message to influence people. You’re supposed to build your content around this intention. You may want to educate or entertain, but truth be told, you want to persuade your audience to do something. Add this to Ning. Related posts: Confirmation Biases: More Brain-Based Content Marketing. Write to teach and persuade. Digg this!

Campaigns to Conversations

Connect the Docs

We asked Jessie Paul "What are key marketing trends and predictions for 2010? What actions should marketers take in 2010?" " Jessie Paul's Marketing Prediction for 2010. Firms will build online communities by collaborating with a content partner, using an existing platform such as Ning, or creating their own. Jessie Paul's Marketing Action for 2010.