Online Marketing Institute

NOVEMBER 1, 2010

Two of my recently published Forrester reports take a deeper look at marketing mix effectiveness and program spending trends. Here are some of the more interesting things found in the January, 2010 survey: 1) Social media became the hot new marketing tool.

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Webbiquity

FEBRUARY 2, 2011

Content Marketing Strategy and Tactics. 10 Tips For Content Marketing Success by TopRank Online Marketing Blog. Social Media Leads Content Marketing: New Survey Reveals by Jeff Bullas. 59% of marketers increased spending on content last year, while just 7% cut that area.

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SalesIntel

NOVEMBER 17, 2022

Here are some statistics related to edtech marketing: According to GlobalData estimates , the EdTech industry will grow from US$183.4 That’s more than 40 times the amount they invested in 2010 (Source: Mckinsey ). 4 Marketing Learnings From a Study. Pay Per Click Marketing (PPC). billion in 2021 to US$410.2

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Online Marketing Institute

DECEMBER 6, 2011

It was no surprise to us that content marketing remains a top priority for marketers in 2012. Many of the statistics and results are consistent with what we saw last year: 9 out of 10 organizations market with content marketing. Content marketing spend is increasing. More marketers are outsourcing .

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Webbiquity

JANUARY 19, 2016

Most businesses now use social media for marketing and those efforts are expected to continue to increase, yet many marketers and top executives alike find the business value difficult to quantify. But social media marketing spending will rise anyway. 21 Social Media Marketing and Advertising Stats and Facts.

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Webbiquity

JANUARY 2, 2013

The first step to improving digital marketing results is to understand the emerging trends and best practices. This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding.

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Webbiquity

APRIL 14, 2014

Find the answers to those questions and many, many more here in more than 80 social, content, search, and email marketing facts and statistics from the past few months. 4 Marketing Management and Measurement Stats. B2B Marketing ). Analytics are least commonly used to fine-tune the marketing mix (14%).”

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