Remove 2010 Remove Broadcasting Remove Differentiation Remove WOM
article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

First blush, I'd want to differentiate between marketing to this influencers and communicating with them. First blush, I'd want to differentiate between marketing to this influencers and communicating with them. We have also found asking appropriate questions and product usage details help identify these folks.