Chris Koch

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Where is your mobile marketing center of gravity?

Chris Koch

Both are winners of the 2009 ITSMA Marketing Excellence Awards —the 2010 Awards deadline is June and anyone can enter). Related articles by Zemanta. Top 10 Mobile Trends of 2010, Part 1: Design & Development (readwriteweb.com). B2B mobile marketing case studies. What do you think?

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Social media isn’t enough. We need a marketing transformation.

Chris Koch

At ITSMA, we’re calling 2010 the year of marketing transformation. We’re going to offer more specific on how marketers should make this transformation backed up by selected data from the 2010 survey at our webcast, The Year of Marketing Transformation: ITSMA’s 2010 State of the Profession Address on January 26.