Convince & Convert

SEPTEMBER 8, 2010

Before advanced contextual and retargeting capabilities became the norm, MySpace’s ability to target banner ads based on members’ interests was a huge edge. MySpace last week declared what amounts to a post-modern armistice, announcing that they will integrate status updates with Facebook (and Twitter).

Paid Content 138

Paid Content Facebook Paid Search Agency Advertising Agencies 138

Convince & Convert

AUGUST 3, 2010

Facebook’s opening of the API to searches (and the subsequent inclusion of Facebook content in Google, Bing, Yahoo search results) blunts the historical searchability advantage of Web pages. Build a website. Make it useful and at least moderately pleasing to the eye. Keep it updated. Do You “Like&# Me in Attack Mode?

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

Facebook’s opening of the API to searches (and the subsequent inclusion of Facebook content in Google, Bing, Yahoo search results) blunts the historical searchability advantage of Web pages. Build a website. Make it useful and at least moderately pleasing to the eye. Keep it updated. Do You “Like&# Me in Attack Mode?

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167