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21 Vital Mobile Marketing Facts and Statistics for 2014

Webbiquity

Mobile internet access enabled by smartphones and tablets has nearly doubled the amount of time spent online since 2010. million in 2013; and that figure is projected to quadruple to $31.1 Average CTR on mobile devices tends to skew even more towards the first position, as smaller screens offers fewer listings at any one time.

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Pressure

Content Standard

In January 2013, Morgan Stanley analyst Benjamin Swinburne and team published a report that showed broadcast TV’s audience had collapsed by 50 percent since 2002. That dip was in addition to six fewer minutes between 2012 and 2013. Banner ads proved effective at first: click-through rates (CTRs) began at 44 percent nearly 20 years ago.

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Under Pressure: How Content Marketing Has Transformed Marketing Strategies Since the 1950s

Content Standard

In January 2013, Morgan Stanley analyst Benjamin Swinburne and team published a report that showed broadcast TV’s audience had collapsed by 50 percent since 2002. That dip was in addition to six fewer minutes between 2012 and 2013. Banner ads proved effective at first: click-through rates (CTRs) began at 44 percent nearly 20 years ago.

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83 Exceptional Social Media and Marketing Statistics for 2014

Webbiquity

As of 2013, Apple had yet to claim a Twitter account, Facebook page, or any other type of social media presence. In 2013, Internet advertising expenditures surpassed newspaper ad spending for the first time. The average click-through rate (CTR) for online display ads is 0.11% (roughly one click per one thousand views).

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

Americans spent nearly a quarter of their time online on social networking sites and blogs in 2010, up from 15.8 At its current rate, Twitter will process almost 10 billion tweets in 2010. Facebook, Twitter and LinkedIn continued to add users in the second half of 2010, albeit at a slower pace than in previous quarters.

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

The average CTR for banners is 0.01 Another source puts the share of B2B marketers using blogs at 39% in 2013, down from 48% in 2012. That is, the CTR for a result near the bottom of page one can be as high as 8% after a “back” button click. Facebook will account for 13% of worldwide mobile ad revenue in 2013.

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

The average CTR for banners is 0.01 Another source puts the share of B2B marketers using blogs at 39% in 2013, down from 48% in 2012. That is, the CTR for a result near the bottom of page one can be as high as 8% after a “back” button click. Facebook will account for 13% of worldwide mobile ad revenue in 2013.