2009 Google iProspect Leads 
Webbiquity
APRIL 7, 2010
Better Targeting = Better Leads — Demographics for SMBs by Search Engine Watch. Geo-Targeting Basics: A How-To Guide on Setting Up Geo-Targeting in Google, Yahoo and MSN by PPC Hero. How to Get Listed In Google Local Map Ads by PPC Hero. ** 5 Stars. To broaden your advertising reach, Google created Local Business Ads.
Industrial Marketing Today
JUNE 8, 2010
My take: Use a keyword research tool like the free Google Keywords Research Tool to come up with a list of keywords and phrases based around the problems and solutions you discovered in step #1. Instead of guessing, develop a list of keywords and phrases that your target audience is actually using to search for solutions to their problems.
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