Convince & Convert

SEPTEMBER 7, 2010

(The faux testimonials on the back of the book are priceless, including: “This book is the greatest business book in the world, besides mine.&# - Author who only gives testimonials for people who give him one in return Stratten’s rant against direct marketing – “People still teach courses on how to cold-call better!

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Webbiquity

JULY 26, 2010

B2B Internet Marketing Strategies ( Amazon Viral Marketing Plan Aggregator Pricing Examples Strategy Personalization Measure Ads ). B2B Memes ( Advertorial Ethics Publisher Magazine Intent Advertising Media Article ). Paul Gillin ( Event Marketing Communities Forecast Loyalty Custom Publishing Direct Marketing Event ).

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Convince & Convert

AUGUST 18, 2010

It helps educate its members, not every person practicing “PR&# is actually a member or even knows the PRSA code of ethics, so the outreach has to go above and beyond membership to help improve the situation. I'd like to see PRSA take an even more aggressive role in educating the public about PR. All rights reserved.

PR 162

PR Social Media Paid Content Media 162

Convince & Convert

SEPTEMBER 20, 2010

Unlike other markets social media may give you wider space to expose your business but it is more likely than every market to be ethical to build relationships which eventually gain consistency! link] Allen – Personalbrander Social Media Marketing has become one of the essential marketing channel to business of any kind!

Social Media 161

Social Media Media Webinar Metrics Marketing & Strategy 161