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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

So, I break it down to this: products and technology generate content (meaningful information) which generates (customer) contact which generates profitable sales. A: Each blog is a success since they each have different target audiences and expectations. A: There are similarities and differences. The differences are mechanical.

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5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Increased spending on online marketing is driving companies to try new and innovative means of getting the word out about their products and services — one area that’s getting a lot of buzz with B2B marketers is social media.

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5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 Increased spending on online marketing is driving companies to try new and innovative means of getting the word out about their products and services — one area that’s getting a lot of buzz with B2B marketers is social media.

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What the Future Holds for B2B Social Media Marketing

Online Marketing Institute

Business-to-business (B2B) social media is a different animal. B2B and enterprise companies aren’t trying to convert millions of individual consumers into customers — they’re trying to convince a smaller group of companies with bigger budgets to buy their products or services. Social media is capable of so much more.