2009 Comparison Marketing Plans Web 2.0 
The Effective Marketer
AUGUST 14, 2009
This is also a good resource for ensuring your staff is being compensated according to the market and for negotiating salary with someone you are hiring. This entry was posted on Friday, August 14th, 2009 at 10:57 am and is filed under Hiring , Marketing Planning , Marketing Strategy. Happy salary negotiation!
The Effective Marketer
JANUARY 11, 2010
Excel Template for vendor comparison: you can download and use my template as a starting point. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 You get the point.
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Marketing Insider Group
JULY 21, 2010
In this 2 nd phase, released in September, 2009, the companies partnered with research firm OTX to validate their findings but this time they presented the survey respondents with actual search engine results pages. The search queries were clustered into 4 groups: Brand, Issue, Solution and Comparison.
Industrial Marketing Today
SEPTEMBER 3, 2010
In order to get there, you need to start with a content marketing plan and that starts with a content audit. A content audit is a process of mapping out the content you already have and matching it to the content you will need as determined by your marketing goals and/or new site map. What is a content audit?
Convince & Convert
SEPTEMBER 21, 2010
You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. That is the value to me of Web 2.0
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