Kale, Podcasts & Yoga Pants: The Secret Formula Behind Ideas That Take Off
Hubspot
MAY 29, 2015
Thanks to their endorsement and a handful of other high-brow mentions -- Martha Stewart's Kale Slaw recipe published in the August 2009 copy of Martha Stewart Living and Gwenyth Paltrow's 2011 kale chip segment on Ellen -- kale quickly made its way into the public eye. However, somewhere between 2009-2010 the genre began to lose steam.
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