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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

Website Grader Badge Connect with Us HubSpot on Facebook HubSpot on Twitter InboundMarketers LinkedIn Group ProMarketers Facebook Group Subscribe to Blog RSS Want to share your Inbound Marketing advice with the community? Sure, language matters, and barriers exist. We blog in Chinese as well as English.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

B2B Social Media: Why Do Business Professionals Use Social Media? Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). The hard questions about social media for B2B solutions providers , June 11, 2009. Blog as hub, site as spoke , June 23, 2009. Business Blogging.

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Content Curation Grows Up, Original Content Still Key

Online Marketing Institute

Curation lets marketers focus on original masterpieces : The biggest barrier to curation adoption is creating original content ; 79 percent of non-curators found this the biggest challenge, while only 67 percent of curators felt the same—likely due to the time that curation frees to focus on developing original material.

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How Social Media and Influencers Have Radically Changed B2B Marketing

Webbiquity

According to Google Trends, search interest in social media marketing took off in late 2008 / early 2009. Blog posts started appearing with titles like “How to Sell Your Executive Team on Social Media Marketing,” and “Why Your CEO Should be on Social Media.” It didn’t take long for marketers to notice.