Convince & Convert

JUNE 2, 2010

The real genius (or ruin) of Facebook’s Open Graph API is that it makes our interpersonal relationships as available as air (as Charlene Li predicted 18 months ago). But, as Facebook continues to grow like John Candy at an all-night buffet, the number of possible connections for each person multiplies correspondingly.

Social Media 133

Social Media Media Curation Webinar Metrics 133

Convince & Convert

SEPTEMBER 8, 2010

We easily forget that Facebook was one of the first social networks that insisted that we use REAL names, and policed personal profiles accordingly. MySpace adopted that spirit of personal scrapbooking, and let its members commit unspeakable crimes against HTML, fonts, color schemes, and animation. Cutting edge. Best sentence ever!

Paid Content 136

Paid Content Facebook Paid Search Agency Advertising Agencies 136

Convince & Convert

JUNE 15, 2010

Now you know that person is active on those social outposts. While this integration is intended for personal use, you can utilize it for your business, too. 4 Detective Tricks to Find Your Customers in Social Media [link] [link] Erik J. But I believe the other two Flowtown and Rapleaf are paid for tools also.

Social Media 153

Social Media Ideal Customer Profiles Paid Content Media 153

Convince & Convert

AUGUST 26, 2010

Want to see every person that’s tweeted about you or send a Facebook message about you in the last 2 days? The agency package includes white label reporting capabilities, custom charts, API access, and centralized management of multiple client accounts. No problem. All rights reserved.

Social Media 119

Social Media Media Webinar Metrics Work Management 119

Convince & Convert

MARCH 16, 2010

According to these numbers, the audience using Twitter actually declined from August to December, 2009 (during the same period, Facebook went from 250 million to 350 million members). In true Twitter fashion, it wasn’t “rolled out” per se, it just appeared as part of the API that third parties access. Content is king, agreed.

Social Media 124

Social Media Media Paid Content Webinar Metrics 124

Convince & Convert

AUGUST 3, 2010

Facebook’s opening of the API to searches (and the subsequent inclusion of Facebook content in Google, Bing, Yahoo search results) blunts the historical searchability advantage of Web pages. At the next level of integration is what Levis is doing, Huffington Post is doing, LIkebutton.me is doing, and even Amazon (as mentioned).

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

Facebook’s opening of the API to searches (and the subsequent inclusion of Facebook content in Google, Bing, Yahoo search results) blunts the historical searchability advantage of Web pages. At the next level of integration is what Levis is doing, Huffington Post is doing, LIkebutton.me is doing, and even Amazon (as mentioned).

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167