Everyone loves search engine marketing (SEM) because it's so measurable: impressions, clicks, conversions, conversion rate, cost per click — it's all there on one nice screen. " That is, tools like blogs, wikis, forums, video-sharing and social bookmarking let everyone express themselves publicly. Today, information is abundant.

Advertising Strategist (Media, SEO, SEM, WOM) Focused on media and online advertising. Subject Matter Experts - Web strategists focused on a specific industry (SMB), point solution (wikis. I’ve been working in web for 12 years now - I built my first community strategy for a client in 1996. They live and die by data and results.

Socialtext An enterprise wiki tool that enables workgroups or organizations to create secure, group-editable websites; instead of sending emails and attachments, Socialtext customers use private web pages to work together. directory, Snitter, Twitter, KickApps, Socialtext, enterprise wiki tool, Ning Marketing 2.0, Ning Marketing 2.0

Search Engine College launches Search Engine Wiki by Pandia Search Engine News This article reports on the creation of the search engine wiki, which "began life as a massive collection of bookmarks, tools and site links.gathered over the past 10 years (by) search engine optimization consultants." SEO is dead? Balderdash! advice.