What can you take advantage of when formulating a content atomization strategy?
Content Standard
NOVEMBER 30, 2023
Content atomization, a term first coined in 2008, is still in its infancy. While some brands have been early innovators in converting larger pieces of content into smaller components, many marketers have yet to explore the process. AI can help marketers atomize their content more efficiently and effectively, as McKinsey & Co.
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