WebMarketCentral

AUGUST 31, 2009

Example: "In B2B there are often multiple decision makers — how do you connect all the dots? Track “micro-conversions” like white paper downloads, flash video views, repeat visits, etc. and build an engagement scoring system to optimize from." How to avoid contextual tragedies by iMedia Connection J.

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Hubspot

JANUARY 7, 2014

Created: March 3, 2008. Created by HubSpot ’s own Dharmesh Shah, the Inbound Marketers group provides tips, tricks, templates, and tutorials for planning and executing on successful inbound marketing strategies. Chances are, you’ll run into tons of HubSpotters and HubSpot customers in this group too! Marketing.

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Linkedin B2B Thought Leadership Planning Demand Generation Agencies 28

Webbiquity

JANUARY 17, 2011

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), 5% of Americans had heard of Twitter in 2008; that figure rose to 87% last year. B2B Marketing: Red-Headed Step-Child of SEM World?

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