Remove 2008 Remove Buying Cycle Remove CPC Remove POS
article thumbnail

10 PPC Best Practices to Get the Most out of Your Marketing Budget

Optinmonster

There are also tons of ways to reduce your cost-per-click (CPC). We’re going to set a weekly rule that will increase our max CPC (cost-per-click) bids by 15% for keywords with more than 50 conversions and a cost per conversion of less than $10. ” Understand the Buying Cycle. Here are a few: Use manual bidding.