Convince & Convert

MAY 10, 2012

I would imagine everyone listening to this broadcast has Google Analytics on their website, and maybe a lot of these people even ask themselves whether or not Pinterest is moving the needle for their business. And then in 2008 when the economy crashed, we were going to crash with it. So the first thing is are you tracking your PPC?

Work Management 114

Work Management Mobile Marketing Marketing Management Mobile Advertising 114

Webbiquity

SEPTEMBER 10, 2012

Prior to being named GE’s first Chief Marketing officer in more than 20 years, she held a succession of roles at GE, NBC (including President of Integrated Media at NBC Universal), CBS and Turner Broadcasting. Her responsibilities include communications, demand generation, web/seo/ppc, events, customer marketing and social media.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

SEPTEMBER 10, 2012

Prior to being named GE’s first Chief Marketing officer in more than 20 years, she held a succession of roles at GE, NBC (including President of Integrated Media at NBC Universal), CBS and Turner Broadcasting. Her responsibilities include communications, demand generation, web/seo/ppc, events, customer marketing and social media.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100