How Lack of Marketing Content Can Derail Your Website Redesign Project
Industrial Marketing Today
JUNE 3, 2010
In the words of Jeffrey Zeldman , the renowned web designer, blogger, independent publisher and the king of Web standards according to Business Week, “Content precedes design. It is relegated to the bottom of the totem pole of deliverables. I mean dig deeper than just the demographics like company size, job title, SIC code etc.
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