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Executive Insights: A Marketing Technology (MarTech) Conversation with Scott Brinker

Marketing Insider Group

Scott has published the chiefmartec.com blog since 2008 and speaks at many industry events including the MarTech conference (which Scott leads as program chair) a major industry event with both East and West Coast venues. And there are the tech savvy marketers, they are running campaigns and [primary brand and demand generation builders.

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30 Women Shaping B2B Tech Marketing

SnapApp

Sonja has been working in the B2B space since 2008, and since then, she’s led content and marketing teams at B2B tech companies including Mattermark, KISSmetrics, DocSend, and Zenefits. Today, B2B buyers want the kind of buying experience they have with consumer products and services, and the B2B space has to adapt. Sonja Jacob.

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30 Women Shaping B2B Tech Marketing

SnapApp

Sonja has been working in the B2B space since 2008, and since then, she’s led content and marketing teams at B2B tech companies including Mattermark, KISSmetrics, DocSend, and Zenefits. Today, B2B buyers want the kind of buying experience they have with consumer products and services, and the B2B space has to adapt. Sonja Jacob.

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B2B Lead Management Market Heats Up

Online Marketing Institute

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.