Ambal's Amusings
DECEMBER 17, 2009
I have invited our Panel of B2B Marketing Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? Recommended Resources from B2B Marketing Experts. Brian Carroll's blog B2B Lead Generation Blog. Mac McIntosh's Sales Lead Insights: A B2B marketing Blog. Tom Pick's blog Webbiquity.
Online Marketing Institute
JULY 31, 2009
B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. I think the idea of an iTunes™ -like interface — and pay-as-you-go pricing structure — for viewing, sorting, and selecting B2B contacts is intriguing. All thoughts are welcome! Want to get to know us better?
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Online Marketing Institute
JULY 31, 2009
Home Forrester Research « We’re renaming the blog | Main | New networks in the news » April 16, 2008 Numeric Scoring: The Key To Lead Management Success [Posted by Laura Ramos ] Recently I saw a preview of Eloqua’s spring release and it got me thinking about the role lead scoring plays in determining campaign effectiveness.
Online Marketing Institute
JULY 31, 2009
Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.
B2B Marketing Zone Posts
NOVEMBER 2, 2010
Great content this month via the B2B Marketing Zone. Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. Social media and leadership. 0160; Brian Solis , a thought leader on social media and author of Engage!
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APRIL 22, 2021
B2B Category Creators Episode 8 Complete Transcript Gil Allouche: Hello everyone. Mickey Alon: During the recession in 2008, it actually kicked me to take a more business type of position which was very, very interesting. If we looked at Eloqua back then it was the giant, Marketo was trying to be a player. Happy Friday.
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APRIL 8, 2021
B2B Category Creators Episode 8 Complete Transcript Gil Allouche: Hello everyone. Mickey Alon: During the recession in 2008, it actually kicked me to take a more business type of position which was very, very interesting. If we looked at Eloqua back then it was the giant, Marketo was trying to be a player. Happy Friday.
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