2008 Analytics Opinions WOM 
Convince & Convert
APRIL 28, 2010
Labeled “Mass Influencers&# this army of 29 million opinionated chatterboxes may very well be the key to your social media success. But more than 80% of those impressions, from “I love Sweet Leaf Tea &# to “I’d rather die than sleep in this hotel&# are created by just 16% of the U.S. population.
Online Marketing Institute
OCTOBER 31, 2010
Find online buddies who are having fun with the tool : It may not be your idea of giggles, but you still need to develop an educated opinion on why the tool is attracting attention, anyway. That is the question – in real estate public relations Did You Hear How to Harness the power of WOM to Drive Business Results? Bernie Madoff.
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