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ClickInsights: What ROI metric should B2B marketers use in this digital marketing era?

Ambal's Amusings

Marketo's Modern B2B Marketing. Marketing and Sales Alignment – Marketo eBook (New!). Marketing and Sales Alignment – Marketo eBook (New!). In order to generate leads marketers have to know how to use the analytics. I use Google Analytics and Sitemeter, and advise my clients to do the same.

ROI 100
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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

Lisa also recently authored a guest post here on web analytics and lead scoring. Emily is Chief Technology Officer at Bookigee, an early-stage startup that builds online analytics and marketing applications for the Book Publishing Industry, in Miami. Elyse DeVries. Emily Gonzales. EmilysHere. Ilene Kaminsky. ilenealizah. Paige ONeill.

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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

Lisa also recently authored a guest post here on web analytics and lead scoring. Emily is Chief Technology Officer at Bookigee, an early-stage startup that builds online analytics and marketing applications for the Book Publishing Industry, in Miami. Elyse DeVries. Emily Gonzales. EmilysHere. Ilene Kaminsky. ilenealizah. Paige ONeill.