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5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

The following five case studies lend insight into how B2B marketers can use social media to generate leads, create specialized communities, improve SEO, become knowledge sources, and strengthen marketing campaigns. Regus , a global provider of workplace solutions, recently experimented with using social media for lead generation.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

. “I built Kurrently in the three weeks between the end of school and the beginning of my internship at Microsoft,&# said Kurrently’s creator Gilbert Leung in my recent Skype interview with him. Gilbert thinks perhaps it will happen, but that the additional complexity of the Facebook API will dampen the explosion somewhat.