Marketing Insider Group

AUGUST 26, 2015

Today, brands pump out a ton of promotional material. And yet, when we are ready to buy, we seek out the information we need. Back in 2007, I joined SAP to run an online lead generation program. We also found out something else that was interesting: targeted content didn’t deliver more leads in the targeted audience.

Top of Funnel 100

Top of Funnel Content Marketing High Quality Lead B2B Thought Leadership 100

Online Marketing Institute

JUNE 22, 2009

Home > Our blog HOME | RSS FEEDS | SITEMAP | CLIENT ZONE | CONTACT US Our blog About Velocity Our clients What we do Who we are Recent posts The white paper is dead…or is it? New ones, perhaps Richmond based, rise out the rubble. A few people were so incensed they contacted me to say I was talking nonsense.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

Single Grain

JUNE 10, 2021

Check out these content marketing stats: Content marketing costs 62% less than traditional marketing and generates 3x as many leads. . Lead magnets such as white papers. With a database of over 7 billion keywords, Ahrefs makes sure you never run out of topic ideas. Content is definitely the future of marketing.

Marketing Automation Services 94

Marketing Automation Services Paid Content Enterprise Management Tools 94