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Owning Google Search is so easy–yet very very hard

Biznology

Until Google really started rolling out Panda and Penguin algorithms. It includes an army of well-trained, savvy, human reviewers (10,000 as of 2007, surely legion by now), as well as us, the greater Internet, who are part of a very active social media attention economy. And it’s mostly worked, too, until recently. Well, Yelp!

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Kale, Podcasts & Yoga Pants: The Secret Formula Behind Ideas That Take Off

Hubspot

Virality isn’t born, it’s made. In his book, Berger fuses the concepts of virality, social influence, and interpersonal communication with research and stories around what makes an idea not only stick, but also spread. farmers grew 57% more kale in 2012 than they did in 2007. We're talking about actual babies named Kale.

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Crunchy, salty, nutritious news & views on B2B marketing for technology companies | Velocity - the B2B marketing acceleration agency for technology companies

Online Marketing Institute

So click here to find out whether they changed my mind… Read more… Stan Woods | June 16th, 2009 | one comment The Content Marketing Workbook It’s here. New ones, perhaps Richmond based, rise out the rubble. If you’re not getting your story out on the web, you’re probably not getting your story out at all.

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The Top 10 Most Remarkable Marketing Campaigns EVER [Slideshow]

Hubspot

When Seth Godin wrote his book, Purple Cow: Transform Your Business By Being Remarkable , he forced a lot of marketers to face the fact that we'd slowly but surely been digging our own graves via boring, traditional "mass marketing" -- and that the only way out was to stop being part of the herd, and "be remarkable.". Get a free Whopper.

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How 6 Social Media Networks Have Changed in the Last Decade

Hubspot

In 2010, the same year that The Social Network came out, Facebook also made news when it unveiled its game-changing "Like" button. By 2010, Facebook Ads was still ramping up after being announced in 2007. Within the last decade, Instagram has made its design look less busy by opting for a white background.

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48 Content Marketing Tools to Make Your Life Easier

Single Grain

Check out these content marketing stats: Content marketing costs 62% less than traditional marketing and generates 3x as many leads. . You can spot viral content, see the performance of just-released content, and filter the top content based on any geographic location. Content is definitely the future of marketing. Premium: $3.6.13