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88 Expert Content Marketing Posts Worth Another Read

Webbiquity

The Best Content Types for Each Stage of the B2B Sales Cycle [Infographic] by MarketingProfs. B2B buyers consider short, text-based content most useful at the beginning of the sales cycle, and time-intensive content types (videos, detailed guides, etc.) most useful right before making a decision, reports Ayaz Nanji.

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16 marketing automation platforms your organization should consider

Martech

Social campaigns enable marketers to reach existing segments in social channels or to expand to reach new contacts that resemble existing profiles. Anomaly and struggle detection to optimize the customer experience across digital channels like websites, landing pages, and mobile apps. Click here to download! Acquia Campaign Studio.