Remove network
Remove 2007 Remove 2012 Remove Personalization Remove Public Relations
article thumbnail

Kale, Podcasts & Yoga Pants: The Secret Formula Behind Ideas That Take Off

Hubspot

Between 2012-2013, 608 baby Kales were born. farmers grew 57% more kale in 2012 than they did in 2007. As a result, Sinclair did what any great PR person would do -- she hustled the veggie into the hands of the right people. The Kale Campaign. No, not the vegetable. We're talking about actual babies named Kale.

PR 28