What B2B Marketing Tactics Are Up, Down, Flat? (Survey Sneak Peek)
Everything Technology Marketing
JUNE 19, 2010
Last week, we talked about the changing B2B marketing mix (" Is Traditional B2B Marketing Dead? " which caused a heated debate about whether these changes are real and consequential). Let's take a look at some data. We are currently conducting a social media survey among B2B marketing professionals, and one of the questions is aimed at better understanding what activities marketing teams are doing more or less of than 3 years ago.
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