Fri.Mar 23, 2012

Biznology

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Google Analytics Upgrade Could Bode Well for Google Plus

Biznology

Image via CrunchBase. This week Google introduced some significant changes to its widely used analytics offering. In a nutshell, the company is now providing a more in-depth look at the impact of social channels beyond the usual checking off of likes, followers, friends or whatever else online connections are called these days. The Google Analytics blog tells us “The new reports bridge the gap between social media and the business metrics you care about – allowing you to better measu