Marketing Insider Group

FEBRUARY 6, 2016

And this was accomplished without spending any money on advertising through efforts like Adwords, Facebook or LinkedIn. Today I’m going to show you some of the tactics I used to build a freelance business that last year did more than $250k in revenue. But before I get into that, let me give you a bit […].

Tactics 125

Tactics Adwords Linkedin Facebook 125

Marketing Craftmanship

FEBRUARY 6, 2016

My adult conversation with them goes like this: None of the “games” in the marketing toolkit – publicity, advertising, social media, videos, conferences, newsletters, blogging, direct mail, etc. Cry-Babies don’t understand that long-term strategy and tactical consistency are the most critical aspects of marketing success.

Marketing Management 100

Marketing Management Paid Search Agency Marketing & Strategy Paper 100

Hubspot

FEBRUARY 6, 2016

In marketing and advertising, we value those who are willing to challenge the norm and question the how -- the creatives who discover a novel solution by ignoring the brief and looking at the problem in a completely new way. But adhering to the rules doesn't always leave room for creative inspiration.

Rules 43

Rules Design Advertising Agencies Paid Search Agency 43

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Plus, amidst a barrage of advertising messages that tend to interrupt and distract people, swag is the only marketing medium that consumers actually thank companies for! Swag enables your sales and marketing teams to connect with their audiences in a uniquely tangible way. It reinforces relationships with your brand and persists for years.

Marketing & Strategy

Speaker: Douglas Burdett, Host of The Marketing Book Podcast, Founder/Principal of ARTILLERY

Instead of finding customers with mass advertising and email blasts, marketers must now focus on being found and learn to build continuous relationships with buyers. Lead generation has become much more important because the buying process has changed, and marketers need to find new ways to reach buyers and get heard through the noise.

Lead Generation