The Hardest Part of ABM: Sales and Marketing Alignment
Strategic-IC
SEPTEMBER 17, 2022
It’s been said that ABM without Sales is just good Marketing. That deep alignment with Sales. They cited Sales and Marketing alignment as the hardest (or one of the hardest) parts of Account-based Marketing. When you dig deeper and ask why: Educating and enabling Sales - Creating a more strategic mindset.
Let's personalize your content