ViewPoint

NOVEMBER 8, 2017

They felt because they had paid a lot of money for the list that it must be accurate. RESEARCH: Are folks responsible for reaching out to your market knowledgeable and prepared for quality conversation? A general online search to see what pops up. NURTURE: Are you getting maximum return on marketing programs?

Lead Generation 378

Lead Generation Work Management Sales Qualified Leads Marketing Management 378

ViewPoint

MAY 11, 2017

PointClear was recently given a verbal approval for a pilot program by the SVP of Sales for a technology solutions provider. Then we got turned over to sales operations and purchasing (supposedly a formality). Searching for an Analogy. He liked us. Trusted us. Told us we had the deal.

Lead Generation 168

Lead Generation Sales Leads Sales Qualified Leads PointClear 168

ViewPoint

NOVEMBER 16, 2017

Those of us who use the phone to successfully generate sales leads have picked up an essential trade secret. How do my colleagues at PointClear and I keep from falling into this trap? Empathy is important and must be paid attention to. " The most important thing in communication is hearing what isn't said" –Peter Drucker.

Lead Generation 120

Lead Generation PointClear Sales Leads Lead Scoring 120

ViewPoint

AUGUST 28, 2012

This is the second in a series of four blogs about B2B sales lead management, marketing and sales metrics, and proverbs. Something else not well understood in marketing and sales circles is the importance of certain metrics. Marketing Automation companies! Inbound Lead Costs Increase over Time.

Lead Management 120

Lead Management Sales Qualified Leads B2B Sales Sales Leads 120

ViewPoint

FEBRUARY 23, 2018

What is a lead? Is it the name on a list you bought from a content aggregator for $23? While all of these scenarios have potential, none could be called a lead. That’s not where their skills lay, it’s not what they’re getting paid for. Here’s Scott’s Agile Marketing Manifesto: Many small experiments over a few large bets.

Sales Qualified Leads 120

Sales Qualified Leads Forecasting PointClear Enterprise Management 120

Online Marketing Institute

JULY 31, 2009

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

B2B Marketing Zone Posts

AUGUST 3, 2010

Best of B2B Marketing. The 20 craziest things you can do on Twitter - grow - Practical Marketing Solutions , July 7, 2010 OK, we’ve heard all the great business success stories about connecting and learning through Twitter. Paid vs. natural search efforts. But that’s content for another blog post. Tweet This!

Ning 40

Ning Paid Content Facebook Sales Management 40