B2B vs. B2C Marketing: Four Myths, Six Differences, and One Key Similarity
Webbiquity
OCTOBER 8, 2019
B2B marketers therefore need to create content for multiple stakeholders at every stage of the buying process : turning contacts into leads, leads into sales prospects, prospects into customers, and—ultimately—customers into brand advocates. One Key Similarity. Instead, tell a good story.
232 
Let's personalize your content