Remove Ning Remove ROMI Remove Skype Remove Spending
article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

How much can you afford to spend on the tool? • applications like Facebook, Twitter, Skype, etc. Because niche solutions offer context and relevance unique to a particular vertical, these solutions (just like Ning is to facebook) may in fact be the better solution. • What’s the client/competitor/industry name(s)?