Terminus

MARCH 15, 2017

Here are some useful account-based marketing strategies your SMB sales and marketing teams can start using now. Many social media platforms now support retargeting based on a previous action that the user has taken on your website, such as clicking on a certain link, filling out a form, and so on. Build a List of Role-Based Contacts.

Account Based Marketing 30

Account Based Marketing Small Business Marketing ABM Marketing & Strategy 30

Martech

JANUARY 13, 2022

Marketo, which Abobe renamed Adobe Marketo Engage, primarily serves SMB to enterprise-level B2B marketers and some B2C considered-purchase marketers in a variety of industries, including technology, business services, healthcare, financial services, education, manufacturing, and telco. Social media. Direct mail. Digital advertising.

Marketo 121

Marketo Marketing Automation Services Enterprise Management Marketing Management 121

Martech

FEBRUARY 25, 2022

These platforms offer a wide range of advanced features, including AI-based predictive lead scoring and product recommendations, ABM and social media campaign integration. Offers rules-based or predictive lead scoring for any data point including email and website actions, social media metrics and form captures. Target customers.

Marketing Automation Services 121

Marketing Automation Services Enterprise Management Work Management Marketing Management 121