Demand Generation’s Secret Sauce? Strategic Content.
Adobe Experience Cloud Blog
MAY 22, 2019
Sure, people have always advertised their wares, but the traditional approach followed a model we’ve come to know as push, or interruption, marketing. Think telemarketing calls, radio ads, or postal campaigns. Mobility comes first. In fact, 58% of site visits were made from mobile devices in 2018. Quality over quantity.
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