Loyalty RSS Segmentation Wikipedia 
Biznology
NOVEMBER 21, 2012
Photo credit: Wikipedia. Let’s look at the traditional approaches to retention marketing in B2B, plus some new developments in loyalty marketing being adopted by B2B marketers today, including social media and gamification. . For example: Data-driven segmentation and differentiated treatment. How do you prevent defection?
Buzz Marketing for Technology
JULY 7, 2008
Therefore, the business goal is to mix shift the segments! I think the goal is to grow the entire pyramid and optimize the experience for each segment. You can follow any responses to this entry through the RSS 2.0 There is a temptation to look at this and say, hey, it’s a pyramid. I think this is the wrong goal.
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