LeadSloth

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8 Tips to Get Started with Marketing Automation

LeadSloth

Genoo, another presenter, used Social Media to fill their prospect database, primarily leveraging LinkedIn Groups and LinkedIn Answers. I’d love to hear your tips to get started with marketing automation: please let me know in the comments. If your problem is lack of raw leads, first address that problem. Set Your Goals.

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Drip Campaigns: Tips From Marketing Automation Monday

LeadSloth

One company even created a fake female persona (including LinkedIn profile), because their prospects were responding way better to a female (IT audience, I guess). Also, if you're not a member yet, please sign up for the Marketing Automation Association LinkedIn Group. Best of all: the unsubscribe rate of these emails is very low.

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Marketing Automation Monday

LeadSloth

Would you like to meet up with fellow Marketing Automation professionals to exchange tips and best practices? Join the LinkedIn Group. Saad started the Marketing Automation Association LinkedIn Group a while ago, and all future events will be announced via this Group.