Where Does Blogging Fit Into Your Content Marketing Strategy?
SmartBug Media
JANUARY 2, 2020
Based off your buyer persona(s), decide which content will resonate best and plan to create ebooks, white papers, podcasts, etc.—and The beauty of digital marketing by using marketing automation platforms such as HubSpot and Marketo is that it's so easy to monitor your results. Create an editorial calendar. Measure your results.
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