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8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM)

Valasys

People feel close to the ones close to them & therefore, online as well as offline word of mouth marketing has a strong influence on driving the purchase decisions of the prospects. Word of Mouth Marketing (WOMM) plays a prominent role in shaping brand trust & reputation.

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How Omnichannel Reputation Management Assists in B2B Branding

Valasys

With the popularity of the internet & social media arose the multi-channel & omnichannel marketing tactics which ultimately obliged & gave birth to the strategies for omnichannel reputation management, together with approaches for managing public relations as an essential part. Wrapping It Up.

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How to Build Customer Loyalty with Content Marketing

Valasys

The process of nurturing the leads & generating the expected sales revenue in such a situation becomes a challenge, forget alone delighting the customers post-purchase. Marketers need to define, multi-variable test & refine their content strategies if they strive to build customer loyalty with content marketing.

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How to Create Viral Content Strategy: Top 10 Tips for B2B Marketers

Valasys

Some of the major ways viral content can help B2B businesses bolster include the following: It increases the Organic Influx of website traffic & helps marketers in reaching to a new audience. Highly qualified leads can be generated using a viral content strategy.