The Data Will Bring Us Together: Relationship Therapy with Sales and Marketing
DiscoverOrg
FEBRUARY 13, 2019
In order to get aligned around lead qualification, conversion goals, and other metrics – sales and marketing must find common ground. A 2019 Demand Gen Report asked: What are your biggest challenges to maintaining data quality in your contact database? Luckily, these two departments have agreed to a data therapy session!
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