Lead Nurturing Product Telemarketing Wiki 
WebMarketCentral
DECEMBER 6, 2007
Include both current customers (can we sell them more of what they are already buying, products and services in addition to what they are already buying, or a more premium version of our products/services?) The first step in developing a strategic marketing plan is to identify your target markets. and new prospects.
Online Marketing Institute
JULY 31, 2009
However, many tech buyers visit vendor Web sites many times to learn about and compare products, yet few register or leave evidence of their activity. The data has to flow back and forth and not dirty up the pipeline with raw leads. 9) Collaboration — capabilities like wikis, sales-contributed content, voting and tagging.
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