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Killer Content Awards: Meet Our Past Winners

B2B Marketing Exchange

The campaign achieved a remarkable 72% conversion rate for meetings booked with sales, along with over 50,000 impressions of the music videos on LinkedIn. Channel Partner Marketing The Channel Agency — Purechannels Carahsoft, in collaboration with The Channel Agency — Purechannels, successfully generated leads for three U.S.

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6 best Marketing and Advertising Campaigns for B2B Businesses

Valasys

Owing to the rapid innovations in the ways audiences are being discovered, engaged & tempted to take actions to expedite & optimize the conversions, the subsequent multi-variety testing of the marketing & advertising campaigns for the B2B businesses is an uncompromising & core marketing activity for the B2B marketers.

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

A conversion path is a series of website-based events that facilitate lead capture. In its most basic form, a conversion path will consist of a call-to-action (typically a button that describes an offer) that leads to a landing page with a lead capture form, which redirects to a thank you page where a content offer resides.