Digital B2B Marketing

JUNE 26, 2012

Integrated “Sure, we can add a twitter icon to our email. Or are you referring to a twitter strategy that includes your autoresponder rules, mass following tool and autoshared content sources? Add to the list in the comments below or share your reaction with me on Twitter ( @wittlake ). Clarity is critical.

Demand Generation Agencies 100

Demand Generation Agencies B2B Thought Leadership Advertising Agencies Allocation 100

Digital B2B Marketing

SEPTEMBER 10, 2013

Potential providers: Data.com (formerly Jigsaw), NetProspex , D&B. Share your view in the comments below or with me on Twitter ( @wittlake ). Expect to pay anywhere from a $0.50 per contact for purchased lists, with some specialized (and much higher quality) sources costing as much as $3 per name. Renting a B2B List.

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Digital B2B Marketing

JANUARY 10, 2012

Your Turn Will inbound marketing erode list buying, or will companies like Data.com (formerly JigSaw, now part of SalesForce.com) integrate data purchases into B2B sales and marketing operations and make them a key part of day-to-day activity? Share your views in the comments below or with me on Twitter ( @wittlake ).

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Buy Email Marketing B2B Marketing Jigsaw 100