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Understanding Marketing Attribution Models: A Simple Guide for Marketing Directors

SnapApp

While vanity metrics like open rates and social shares are super easy to find, the important data — data that tells you which touchpoints assisted vs. closed the sale — is less obvious. . According to an iProspect report , implementing marketing attribution in your organization will increase revenue by 15-35%…. .

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Top 25 Content Types for Inbound Marketing

ClearVoice

HubSpot explains how an automated email drip campaign can boost open rates and strengthen relationships. Landing pages. Common landing pages include your company’s Homepage, About, Contact, Sign In, Products and other pages. You should too. Click To Tweet.

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Top 25 Content Types for Inbound Marketing

ClearVoice

HubSpot explains how an automated email drip campaign can boost open rates and strengthen relationships. Landing pages. Landing pages are very specifically designed to influence site visitors to take action. As a general rule, you shouldn’t add multiple types of CTAs on your landing pages.