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B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Direct marketing most often takes place at point-of-sale (POS) transactions, in postal mail campaigns, email marketing and telemarketing. Intent monitoring Intent monitoring is the practice of monitoring intent data to identify organizations that demonstrate an interest in a brand’s products or services.

article thumbnail

B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Direct marketing most often takes place at point-of-sale (POS) transactions, in postal mail campaigns, email marketing and telemarketing. Intent monitoring Intent monitoring is the practice of monitoring intent data to identify organizations that demonstrate an interest in a brand’s products or services.