Valasys

FEBRUARY 10, 2020

Understanding your customers well & delivering personalized experiences inspires customer loyalty & evangelizes others about your brands via positive Word-of-Mouth-Marketing (WOMM). Read more on 8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM).

Enterprise Management 52

Enterprise Management Work Management Marketing AI Marketing Management 52

Valasys

OCTOBER 31, 2019

The blog posts articulates the following 10 tips for building marketing campaigns aligned with the core bottom-lines of the marketers: 1. Research : Research lies at the cornerstone of building B2B marketing campaigns. Right from the persona discovery to market segmentation, research lies everywhere. Contact us.

B2B Marketing 49

B2B Marketing Campaigns Ad Building Top of Funnel 49

Valasys

MARCH 9, 2020

Working with predictive techniques such as a predictive content strategy according to the likes & interests of the customers, allows marketers to prepare the pieces of content in a way that helps scale up personalization to streamline B2B sales cycle. Read more on How to Build Customer Loyalty with Content Marketing.

Sales Cycle 64

Sales Cycle Paid Content Marketing AI B2B Sales 64

Valasys

FEBRUARY 28, 2020

The proliferation of technology & intermingling of the data-driven insights in the business story-telling process has made it possible for businesses to build customer loyalty with content marketing. Also, building customer loyalty with content marketing fuels repeat purchases & revenue from after-sales services.

Loyalty 72

Loyalty Top of Funnel Content Marketing Ad Building 72

Valasys

JANUARY 17, 2020

B2B marketers need to rely on niche-specific targeting strategies. The target personas need to be clustered into specific segments before they can be targeted and converted. B2B marketers should focus on creating pieces of content to educate their audience groups. B2B customers value the testimonials. &

B2B Marketing 64

B2B Marketing Marketing AI Marketing Management Multi-Touch Attribution 64

Valasys

SEPTEMBER 20, 2019

Oftentimes, targeting is helpful only segmentation of persona has been properly done. In an era of omnichannel marketing & Internet of Things (IoT) marketers have an ample amount of data for the creation of viral digital content.

Viral Marketing 40

Viral Marketing Marketing & Strategy Marketing Strategy B2B Marketing 40