DealSignal

AUGUST 30, 2021

2 Use lookalike modeling to identify new leads to focus on If you’ve had prior success with a company in a specific vertical or niche, look outward and find similar companies that could be ideal clients. You can leverage automation tools to help run targeted email and social marketing campaigns based on trigger events or event sign-ups.

Account Based Marketing 52

Account Based Marketing Tactics Work Management Marketing Strategy 52

DealSignal

JANUARY 25, 2023

This cross-departmental alignment allows you to create a more holistic and targeted approach, which in turn can lead to better results. This can help you to identify and target key accounts that are most likely to convert, prioritize accounts based on their potential revenue, and develop effective ABM tactics that will drive results.

Account Based Marketing 52

Account Based Marketing Tactics Work Management Marketing & Strategy 52

Inbox Insight

NOVEMBER 23, 2022

What is B2B lead generation? Lead generation isn’t just about generating leads; it’s about generating quality leads – an essential activity for B2B marketing and sales teams. Regardless of how you choose to generate leads, it’s important to remember that no single approach works for every business.

Lead Ranking 98

Lead Ranking Lead Generation Sales Qualified Leads Ideal Customer Profiles 98