InsideView Lead Nurturing Magazine Outreach 
The Point
DECEMBER 16, 2011
It’s clear that you need to include more proactive outreach to the type of prospects most likely to have a need for your new solution, even if they don’t know such a solution exists. Bulk rentals make most sense when an entire list, say a magazine list focused on a particular demographic, meets your target criteria.
B2B Marketing Zone Posts
OCTOBER 5, 2010
And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. InsideView (8). Will Traditional, Social Media Blend? How Is PR Changing? The Solution. Social Media (239). Other Active Keywords.
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